Kelley Reid

An investment in knowledge pays the best interest.

Kelley Reid

An investment in knowledge pays the best interest.

Kelley Reid

An investment in knowledge pays the best interest.

Our Services


Mutual Funds provided by Sterling Mutuals Inc.

Financial Planning

I believe the key to a happy and successful today as well as a happy and prosperous tomorrow comes from putting together a solid financial strategy. I create a personalized financial plan for you, taking into account your personal values and objectives, your income, assets and expenses. We discuss and develop long-term goals: when do you want to retire and what does that retirement look like? Where and when do you want to travel? Do you have specific family goals? I take your estate goals, properties and investments into account when developing your plan. I recommend continually reviewing your plan to ensure the existing strategies still make sense. We work together to make any necessary adjustments and regularly measure the success of your plan.

Retirement Planning

I help you determine your retirement goals and provide suggestions on how to save for it! Key areas to consider, for example, are you working towards a debt-free retirement, stashing at least 15% of what you earn today and obtaining a savings level of 5 times your annual gross income. I customize your detailed savings need based on your desired retirement lifestyle.

Protecting your Family, your Estate and your Goals with Insurance

Anything can happen overnight and its prudent to protect your family, your assets and your health. I offer many forms of insurance to meet any need: life insurance, disability insurance, critical illness insurance, health and dental insurance and travel insurance. Estate planning is an important part of protecting your assets, your family and your legacy. An effective estate plan helps make certain that your personal property is managed effectively while you’re alive and ensures your assets are properly distributed after your death. This planning is especially important if you don’t want to see the estate you’ve spent a lifetime building eroded by taxes and other fees. You can ensure more is left for your heirs. You also provide less administrative burden to those left behind and they can feel comfort in carrying out your wishes during their period of bereavement.

Children's Education

If you would like to decrease the financial burden to you and your children for their post-secondary education, the Registered Retirement Savings Plan (RESP) is a great option for education savings. The government kicks in contributions! Ask me for more detail and if it makes sense for you and your family.

Disability Savings Plan

If you qualify for the disability tax credit, the Registered Disability Savings Plan (RDSP) is available from age 0 to age 59. It is not income tested (your ODSP payments will not be jeopardized), and the government grants are substantial. If you have loved ones who qualify I will assist you in getting started!

Investments

You have many options for saving: Registered Retirement Savings Plans (RRSP), Tax-Free Savings Accounts (TFSA), non-registered assets, company pension plans, etc. I am an independent broker and have access to many choices to offer you. We can customize your investment choices to you, your risk tolerance, time horizon and investment style.



Testimonials

Highly Professional Advisor

I had been interested in creating an investment strategy after my divorce but have always had concerns about obtaining an unbiased opinion from an investment advisor. The process seemed time consuming, overwhelming, and I wasn't sure I knew the right questions to ask.

Enter Kelley Reid, a previous colleague who had transitioned from leading financial operations, to supporting the clients who were trying to navigate the process.

Kelley truly provided an independent and objective review of my current investment strategy, risks, returns and fees as well as developed a robust financial plan. The initial meeting and detailed questionnaire set the tone for the review and the reports, plans and follow up meetings were very detailed and thorough.

Working with Kelley continues to be a great experience, creating and revisiting plans that are flexible to the ever changing needs in life. Kelley is on top of scheduling follow ups that sometimes have spanned years, to ensure that the the plan continue to meet my need and monitors changes to ensure the plan is on track. This has been an ongoing relationship that will help ensure accountability and alignment with my plan going forward.

I can’t say enough great things about the experience and the peace of mind and clarity the process has brought me. If that was the only deliverable from the exercise, it would still be a worthwhile exercise, but Kelley has helped with connecting me with professionals in other areas as well to ensure I have reliable advice regarding areas like Wills, Estates and Tax Planning. While the term ‘value for money’ is often tossed around as a catch phrase, my investment and experience with Kelley goes well beyond value for money, and more importantly includes trust and compassion, and is now also supporting the financial planning of my children.

H.Samuel

Sept. 2024

Real Expert in Investment Management

I have enjoyed working with Kelley Reid for several years and highly recommend her as a financial advisor. Kelley is not only highly knowledgeable in financial planning and savings, but she also takes the time to truly understand my values and long-term goals. She clearly lets me know if a fund goes against my values but could perform well so I can make informed decisions.

This thoughtful approach ensures that her advice aligns with what's most important to me today and in the future. I trust Kelley entirely.

Kelley's expertise has helped me make smarter financial decisions, allowing me to save money now while ensuring I'm prepared for whatever the future holds. I sincerely appreciate her mindfulness, professionalism, and ability to make complex financial matters easy to understand.

Whether you are looking for someone to guide you through immediate financial challenges or help you build a secure future, Kelley is your trusted advisor.

Maryanne Paul

Sept. 2024

Dedicated Investment Management Specialist

My husband and I have been working with Kelley for close to a decade. Her work on our behalf has, and continues to be, exceptional, and we feel our financial future is secure.

We know her very well, and are always impressed by her knowledge and professionalism. Her customized financial plans and annual reviews are easily understood, straightforward and realistic. She has helped us with estate planning, complex retirement processes, and viable tax solutions.

We've confidently recommended Kelley to our family and friends, and look forward to many more years of collaboration.

Gisele and Mark Whittaker

Oct. 2024

Empathetic Professional

I have known Kelley having worked with her in the financial industry for many years. I witnessed her dedication and as a manager, her empathy and caring for the team under her.

When Kelley had the opportunity to go out on her own she seized the opportunity. I decided to let Kelley manage my portfolio from the outset. I have never regretted the decision.

We had a plan in place from the outset and have pretty much stuck to that plan. I am happy to say as of last August 2023, I am happily retired with a portfolio larger than the plan was intended to be. Kelley is knowledgable in so much more than just investments, always listens to your concerns and is willing to talk anytime and make adjustments to my plan when needed.

I have been so happy with Kelley and all that she has accrued for me, that she now has my 30 year old son in the fold. I would recommend her to anyone.

Gary Stevenson

Nov. 2024